Creed of A Dodge Brothers Salesman
The man responsible for much of the early Dodge Brothers advertising was George Harrison Phelps. Among other things, George Phelps wrote “The Creed of A Dodge Brothers Salesman” which embodied the Dodge Brothers philosophy in manufacturing and selling cars:
Dodge Brothers advertising was renowned for its simplicity. Sales brochures in 1914-15 and 1916 used the slogan, “It Speaks for Itself.”
Advertisements in 1916 emphasized the growing acceptance of Dodge Brothers care by the public. The campaign began with “A Year’s Growth of Good Will”, published on January 1, 1916.
Source: “The Dodge Brothers”, The Men, The Motor Cars, and The Legacy
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About Reed BrothersI am a co-owner of the former Reed Brothers Dodge in Rockville, Maryland. Lewis Reed, the founder of Reed Brothers Dodge was my grandfather. We were a family-owned and operated car dealership in Rockville for almost a century. I served in the United States Air Force for 30 years before retiring in the top enlisted grade of Chief Master Sergeant in July 2006.
A Warm Welcome to our Blog!
My name is Jeanne Gartner and I am the author of this blog. Lewis Reed, the founder of Reed Brothers Dodge was my grandfather. We were a family-owned and operated car dealership in Rockville, Maryland for almost a century.
Reed Brothers was franchised as a Dodge dealership in October 1915; less than one year after the first Dodge automobile rolled off the assembly line. Lewis Reed and his brother Edgar, were the first to sell Dodge cars in Montgomery County Maryland. That made Reed Brothers the oldest auto dealership under the same family ownership in Maryland, and one of the oldest in the entire nation.
The blog highlights an historic timeline that showcases the company’s history, how Reed Brothers Dodge came into being, and how the company overcame the inevitable changes and challenges throughout almost a century of being in business.
Lewis Reed was also a well-known photographer in Montgomery County. This blog provides a century of knowledge and information extending beyond the automobile. On this blog, you will find an extensive collection of photographs taken by Lewis Reed from historical locations in Maryland, Washington, DC and Virginia, most of which are more than 100 years old.
Business longevity is something to celebrate and share. I created this blog for readers to gain insight into our history and look back at what contributed to its success.
I look forward to sharing our family business history with you.
- Historic Timeline
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